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Advertising Accommodation on Rotorua.NZ.com
When you advertise on Rotorua.NZ.com, we work with you to create advertising that sends local
and international visitors to your business. Your advertising will feature on www.rotorua.nz.com; in the www.accommodation.nz.com directory under Rotorua, and Accommodation categories; and on Rotorua pages on other NZ.com sites, including www.activities.nz.com/rotorua and www.events.nz.com/rotorua.
About NZ.com
Rotorua.NZ.com is part of the New Zealand on the Web group of websites, which aims to provide a comprehensive and current source of information to Kiwis and visitors from around the world.
NZ.com has a monthly audience of between 90,000 and 160,000 unique visitors, about half of whom are from outside of New Zealand.
A large percentage of these visitors are making buying decisions. Our national Accommodation directory (which your advertising will feature on) attracts an audience of between 9,000 and 22,000 unique visitors per month. Your local website Rotorua.NZ.com attracts an audience of between 9,000 and 12,000 unique visitors every month. Visitors come from Google searches where NZ.com ranks highly, and other NZ.com websites.
To find out more see our
About Rotorua.NZ.com page.
Read more about:
- Our Offering - what you get when you advertise with us
- Advertising Options - Listing types and Ad Impressions
- Setting Up Listings - how we set up Listings
- Statistics and Client Services - tracking your advertising performance and other services
- Rates - a variety of easy to understand rates for different advertising services
- Contact Form - contact us to enquire about advertising your business with NZ.com
Our Offering
Small Ads provide context and location-based advertising. Directory Ads allow visitors to search through
location and accommodation specific categories.
Small Ads and Directory Ads send traffic to a full page Listing on our site. Here visitors can find
out more about your business before clicking through directly to your website,
enquiry email address, or a booking system.
An example Small Ad can be seen in the right hand side of this page while a sample Directory Ad is shown below.
An example Directory Ad: |
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Bed and Breakfast - Rotorua
The Rotorua Rising Trout B&B is our lakeside home where a warm kiwi welcome awaits our guests to Rotorua. Our bed and breakfast is located on beautiful Lake Rotorua providing extremely comfortable accommodation at the top of the lake very close by world renowned trout fishing spot - the Ohau Channel.
Guest Accommodation
Accommodation consists of two well appointed guest rooms each with en suite, luxury bedding, glorious Rotorua lakeside views, tea/coffee making facilities... More...
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Advertising Options
You can choose from different types of Listing based on your advertising needs;
Basic, Enhanced and High Profile.
Basic Listings contain several paragraphs of high quality text and three photographs. Enhanced
and High Profile
Listings can have up to six photos, provide the facility to include a Google location map, and promote your EventFinder events.
With Basic and Enhanced listings you get 1,000 guaranteed "Ad Impressions" per month.
Ad Impressions are the measure of exposure that NZ.com provides for your Listing. They are counted each time a page
containing your Small Ad or Directory Ad is shown on one of our websites.
Additional exposure is available with High Profile Listings guaranteeing 2,000 Ad Impressions per month.
Setting Up Listings
We start by setting up an initial listing for you, using information and images from your website. We then work with
you to make sure your Listing best represents your business before it goes live. We provide you with a password so
that you are then able to log in and update your Listing at any time.
If you do not have a website then you will get email enquiries from your listing, we work with you to create this
listing, and you will need to supply us with images and information about your business.
Statistics and Client Services
Each month our clients receive an update from NZ.com, included are your traffic figures for the
month, attached to our monthly newsletter. In the newsletter we aim to provide interesting and
relevant information about using the internet to market your business.
Up to the minute statistics are also available through our client logon system. Here you can log on
to edit your listings, create new listings, as well view your latest statistics.
Statistics include:
- Total ad impressions - the number of times your ad has been displayed
- Number of listing views
- The Number of "click throughs" to your website
or email address
- The countries of the people visiting your listing
Rates
Advertising runs for 12 months. Our clients have a choice between a single annual payment or 12 monthly payments.
We have a variety of prices for different sized Accommodation businesses:
| Small Business Types* | Medium Business Types | Large Business Types* |
| Bed & Breakfast, Cottage, Farmstay, House Share, Holiday Home, Medium Stay, Student Accommodation. |
Backpacker, Holiday Park, Inn, Lodge, Motel, Motor Lodge, Single Apartment, Retreat, Resort. |
Hotel, Apartment Block, Large Backpacker or accommodation with more than 40 rooms. |
*High Profile not available for small businesses. Large businesses must be Enhanced or High Profile.
| 2012 Rates |
| Small | Basic | Enhanced | High Profile |
| Annual Fee | $300 + GST | $420 + GST | Not Available |
| Monthly Payment | $25 + GST | $35 + GST | |
| Medium | Basic | Enhanced | High Profile |
| Annual Fee | $360 + GST | $480 + GST | $720 + GST |
| Monthly Payment | $30 + GST | $40 + GST | $60 + GST |
| Large | Basic | Enhanced | High Profile |
| Annual Fee | Not Available | $600 + GST | $1200 + GST |
| Monthly Payment | | $50 + GST | $100 + GST |
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